Q-bits

I know. You’re probably up to here with all this buzz about social media and how it’s going to redefine how mankind communicates. But believe me when I say that this post has a definite rhyme and reason.

The research topic for my masteral dissertation – on corporate communications and public affairs – is on social media. Particularly, I’m exploring what this would bring to organisations in terms of outreach and communications and what sort of factors will determine whether they float or sink in these turbulent waters. Briefly put, I’m doing a lot of reading, and cross-referencing of sources be they books, articles, web stories, blogs, comments or twitter feeds. And all these stuff are scattered all over the place – in my home computer, my laptop, my work computer, my Basecamp account, as well as random scribbles on used table napkins.

Then it just occurred to me that I had a blog – oft ignored and seldom updated but a blog, nevertheless. Add what better way to keep track of random thoughts and stumbled-upon resources than this?

So with this post, I am starting a category on social media and I ope you bear with me if you have had enough of this topic already. You can always go back to updating your Facebook status and finding and linking with friends if what you read here is not to your liking. But if you stick around, we may learn something new together and in the process change the way the world communicates.